THE CONSUMER'S JOURNEY TO PURCHASING FUNERAL SERVICES
Wednesday, May 21, 2025
1:00 - 2:00 p.m. EDT
One (1) CEU
Presented by:
Bill Johnston
When a funeral home experiences an increase in cremation rates alongside stagnant call volumes, the only logical outcome is diminishing margins. This trend poses a significant financial threat to the stability of funeral service providers. For those who recognize the urgency of this issue, change becomes imperative.
Defining change as an increase in both call volume and market share necessitates the adoption of innovative marketing and advertising strategies. This session is designed to introduce such transformative approaches, equipping funeral professionals with the tools to reverse negative trends and ensure sustainable business growth.
COST
- NYSFDA members: FREE
- Non-members: $199 per person
Registration for this event opens on Friday, April 4, 2025 at 12:00 AM.